Advertising
Archived Posts from this Category
The End of Network News as We Know It?
Posted by Ad Age on 28 Apr 2008 | Tagged as: News, CBS, NBC Universal, Television, Advertising, ABC News, CNBC, ABC
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By Brian Steinberg, Ad Age Decreases in ads and viewers mean change is in the air for big three. |
Popularity: 1% [?]
Arianna Climbs Into The Top Tier With ‘That Man,’ Drudge
Posted by The Observer on 20 Feb 2008 | Tagged as: News, Ownership, Blogs, Media Freedom, Journalism, New Media, Advertising
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By John Koblin, The Observer When asked about Arianna Huffington’s plan to launch a news-aggregating blog in 2005, Matthew Drudge did not seem too impressed. |
Popularity: 1% [?]
Advertiser Sues Don Imus For Unscripted Comments
Posted by Reuters on 25 Jan 2008 | Tagged as: News, Advertising, Radio
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By Edith Honan, Reuters A book publisher that bought an ad on Imus’s show is suing the shock jock and his former bosses at CBS for insulting the book he was paid to promote. |
Popularity: 1% [?]
Advertisers Drop Savage Over Hateful Remarks, USO Hints At Suit
Posted by Huffington Post on 24 Jan 2008 | Tagged as: News, Advertising, Activism, Radio, Right v. Left
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By Sam Stein, Huffington Post At least four major firms have pulled advertising from Michael Savage’s nationally syndicated radio show following a campaign highlighting his inflammatory rhetoric. |
Popularity: 1% [?]
FNC’s Road To Washington Paved With Viewers, Ads
Posted by Media Week on 22 Jan 2008 | Tagged as: News, News Corp, Fox News, CNN, Politics, Journalism, Advertising, 08 Election
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By Anthony Crupi , Media Week Early on in what promises to be a wild and wooly battle for the White House, the cable ratings race has mirrored the political contest. |
Popularity: 1% [?]
The Broadcasters’ Big Payday
Posted by Truth Dig on 11 Jan 2008 | Tagged as: News, Fox News, Politics, Economics, Obama, Hillary, Advertising, 08 Election, Business
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By Amy Goodman, Truth Dig It’s like money in the bank for broadcasters, as the first billion-dollar presidential campaign continues. |
Popularity: 2% [?]
FTC Approves Google Deal Despite Privacy Concerns
Posted by LA Times on 21 Dec 2007 | Tagged as: News, Ownership, New Media, FCC, Advertising, Google, Business, Licensing
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By Jim Puzzanghera and Joseph Menn, LA Times In approving Google Inc.’s $3.1-billion purchase of DoubleClick Inc., federal regulators determined that there was plenty of competition in the fast-growing Internet advertising world. |
Popularity: 1% [?]
Facebook Hangs Its Head Over Ad System
Posted by LA Times on 06 Dec 2007 | Tagged as: News, New Media, Advertising, facebook
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By Jessica Guynn, LA Times The advertising system that was supposed to light Facebook’s way to riches has created such negative publicity that the Chief Executive personally apologized and told users they could turn it off. |
Popularity: 1% [?]
Latest Target Of MoveOn: Facebook
Posted by LA Times on 21 Nov 2007 | Tagged as: News, New Media, Advertising, facebook
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By Jessica Guynn, LA Times The advocacy group says the site’s ad system violates users’ privacy. |
Popularity: 1% [?]
Fox Bars Candidates From Using Its Images
Posted by NY Times on 29 Oct 2007 | Tagged as: News, Fox News, Advertising, 08 Election
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By Marc Santora, NY Times The Fox News Channel sent notices to the campaigns of the leading Republican presidential candidates ordering them to stop using images from their Fox appearances in their campaign ads. |
Popularity: 1% [?]
News You Can Use — To Try Ad Ideas
Posted by Ad Age on 29 Oct 2007 | Tagged as: News, NBC Universal, Journalism, Television, Advertising, ABC News, Business
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By Brian Steinberg, Ad Age Marketers experiment with single sponsorship on evening broadcasts… |
Popularity: 1% [?]
Old-World Media Start To Feel The Pain
Posted by Ad Age on 17 Sep 2007 | Tagged as: News, Economics, Journalism, Advertising, Newspapers, Business
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By Matthew Creamer, Ad Age Recession or not, older ad forms are ailing as marketers shift to the web and CRM. |
Popularity: 1% [?]
Survey: Web Video Watchers Favor News Clips And Shorter Ads
Posted by ClickZ on 30 Aug 2007 | Tagged as: News, Technology, New Media, Advertising
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By Click Z News Streaming video fans are by and large over-35 news junkies who tolerate in-stream ads in short bursts. |
Popularity: 1% [?]
Internet groups brace for subprime fallout
Posted by Financial Times on 28 Aug 2007 | Tagged as: News, Economics, Advertising, Business
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By Richard Waters, FT.com Internet companies are bracing for a possible fall-off in one of their biggest sources of advertising following the meltdown in the subprime mortgage market. |
Popularity: 1% [?]
New Media Lag Communication Impact Of TV, Radio, Magazines, Newspapers
Posted by Media Daily News on 23 Aug 2007 | Tagged as: News, Journalism, New Media, Television, Advertising, Telecommunications, Alternative Press
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By Joe Mandese, Media Daily News New and emerging digital media platforms may be the rage on Madison Avenue and in the news media, but some highly regarded consumer research suggests they still have a long way to go. |
Popularity: 1% [?]
